Job Description
We are seeking a passionate and creative Marketing Assistant to join our high-performance team in Baton Rouge, LA. As a key member of our marketing department, you will help drive brand awareness, manage digital campaigns, and support our growth initiatives in the local and national markets.
At Apex Digital Solutions, we believe in nurturing talent and providing a collaborative environment where your ideas can flourish. If you have a knack for storytelling, a keen eye for design, and a desire to learn the ins and outs of digital marketing, we want to meet you.
Why Join Us?
- Competitive salary and comprehensive benefits package.
- Opportunities for professional development and career advancement.
- A dynamic, inclusive, and fun work culture.
Responsibilities
- Assist in the development and execution of multi-channel marketing campaigns, including email, social media, and content marketing.
- Manage and moderate company social media profiles, ensuring timely and engaging posts.
- Create compelling marketing collateral, such as blog posts, infographics, and press releases.
- Conduct market research to identify industry trends, competitor activities, and audience preferences.
- Support the SEO team by performing keyword research and optimizing website content.
- Coordinate and attend marketing events, trade shows, and webinars to represent the company.
- Analyze campaign performance data and prepare weekly reports for the marketing manager.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field (preferred).
- 1-3 years of experience in marketing, social media management, or a related administrative role.
- Strong written and verbal communication skills with a keen attention to detail.
- Familiarity with social media platforms (Facebook, Instagram, LinkedIn, Twitter) and content management systems.
- Basic understanding of SEO principles and Google Analytics.
- Proficiency in Microsoft Office Suite and graphic design tools (Canva, Adobe Creative Suite is a plus).
- A proactive attitude with the ability to multitask in a fast-paced environment.