Job Description
Join our award-winning marketing team at Innovate Marketing Solutions, where creativity meets strategy! We're seeking a dynamic Marketing Assistant to drive impactful campaigns in Louisville's thriving business landscape. This high-paying role offers unparalleled growth opportunities in a collaborative environment that values innovation and results. Enjoy competitive compensation, comprehensive benefits, and the chance to shape the future of marketing in Kentucky's commercial hub.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital, print, and social media platforms
- Analyze market trends and consumer data to optimize campaign performance
- Manage content creation including blog posts, email newsletters, and promotional materials
- Coordinate with cross-functional teams to ensure brand consistency across all touchpoints
- Monitor and report on KPIs using analytics tools to measure ROI
- Assist in budget management and vendor coordination for marketing initiatives
- Support SEO/SEM strategies to enhance online visibility and lead generation
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of proven marketing experience with digital campaign management
- Proficiency in marketing automation tools (HubSpot, Marketo) and analytics platforms
- Strong creative writing and graphic design skills (Adobe Creative Suite)
- Expertise in social media management and content strategy
- Data-driven mindset with experience in A/B testing and performance optimization
- Exceptional project management abilities with attention to detail
- Portfolio demonstrating successful marketing campaigns