Job Description
Join our award-winning marketing team in the heart of Oakland! Innovate Marketing Group is seeking a dynamic Marketing Assistant to drive brand growth and execute innovative campaigns. This direct hire opportunity offers competitive compensation, professional development, and a collaborative work environment in one of California's most vibrant cities. If you're passionate about digital marketing and ready to make an impact, we encourage you to apply today!
Responsibilities
- Develop and execute multi-channel marketing campaigns across social media, email, and digital platforms
- Manage content calendars for social media accounts and company blog
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics
- Assist in creating compelling marketing collateral including brochures and presentations
- Coordinate with design team on visual assets and brand consistency
- Monitor industry trends and competitor activities for strategic insights
- Support marketing events planning and execution
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of experience in marketing or digital campaigns
- Proficiency in Google Analytics, Facebook Ads Manager, and HubSpot
- Exceptional written communication and copywriting skills
- Strong project management abilities with attention to detail
- Experience with SEO/SEM best practices
- Ability to thrive in a fast-paced, deadline-driven environment