Job Description
Join our award-winning marketing team at Innovate Marketing Solutions, a leader in digital transformation for Fortune 500 clients. We seek a dynamic Marketing Assistant to drive innovative campaigns in Irvine's thriving tech corridor. This high-impact role offers competitive compensation, comprehensive benefits, and rapid growth opportunities. You'll collaborate with industry experts while shaping the future of brand storytelling in Southern California's most vibrant market.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Analyze market trends and consumer behavior data to optimize campaign performance
- Manage social media calendars and content creation for 5+ brand portfolios
- Coordinate with design teams to produce compelling marketing collateral
- Track KPIs using Google Analytics and HubSpot platforms
- Assist in budget allocation and ROI reporting for marketing initiatives
- Support SEO/SEM strategies to enhance brand visibility
- Collaborate with sales teams to align marketing initiatives with revenue goals
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of marketing experience in B2B tech or SaaS industries
- Proficiency in Google Analytics, HubSpot, and Adobe Creative Suite
- Strong data analysis skills with experience in A/B testing methodologies
- Exceptional written communication and storytelling abilities
- Proven success in managing multi-platform campaigns
- Knowledge of Irvine's competitive market landscape preferred
- Certification in Google Ads or HubSpot Marketing Hub (bonus)