Job Description
Join our dynamic marketing team at Innovate Marketing Solutions, a leader in digital transformation! We're seeking a creative Marketing Assistant to drive brand growth in Newark's thriving tech corridor. This hybrid role offers mentorship from industry experts and opportunities to work on cutting-edge campaigns for Fortune 500 clients. Enjoy competitive benefits, flexible scheduling, and a culture that celebrates innovation. Apply now to accelerate your marketing career!
Responsibilities
- Execute multi-channel digital campaigns across social media, email, and SEO platforms
- Analyze market trends and competitor strategies using Google Analytics and SEMrush
- Create compelling content including blog posts, ad copy, and email newsletters
- Manage CRM systems (HubSpot) to track lead generation and customer journeys
- Collaborate with design teams to produce visually engaging marketing materials
- Assist in budget allocation and ROI reporting for marketing initiatives
- Support event planning and community outreach programs
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of hands-on digital marketing experience
- Proficiency in Google Analytics, Facebook Ads Manager, and Mailchimp
- Exceptional written communication and copywriting skills
- Basic graphic design knowledge (Canva/Adobe Creative Suite)
- Strong analytical mindset with data interpretation abilities
- Proven project management experience with Jira or Asana
- Local Newark/NJ residency preferred