Job Description
Join our award-winning marketing team in Kansas City and help shape the future of digital innovation! InnovateKC Marketing is seeking a dynamic Marketing Assistant to drive brand awareness and campaign execution. You'll collaborate with creative professionals to transform ideas into compelling narratives that captivate audiences across Missouri and beyond. This role offers unparalleled growth opportunities in a collaborative environment where your contributions directly impact our success.
Responsibilities
- Develop and implement multi-channel marketing campaigns including email, social media, and digital advertising
- Create engaging content for blog posts, social platforms, and marketing collateral
- Analyze campaign performance metrics using Google Analytics and optimize strategies accordingly
- Manage CRM database to track leads and customer interactions
- Coordinate with design team to ensure brand consistency across all materials
- Assist in organizing promotional events and community outreach initiatives
- Monitor industry trends and competitor activities to identify opportunities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of professional marketing experience or equivalent internship
- Proficiency in marketing tools (Google Analytics, Mailchimp, HubSpot)
- Strong written communication skills with attention to detail
- Basic graphic design knowledge (Adobe Creative Suite or Canva)
- Ability to manage multiple projects with competing deadlines
- Experience with SEO/SEM principles and content marketing
- Portfolio demonstrating campaign examples or content creation