Job Description
Join Innovate Marketing Group, a dynamic leader in digital transformation, as our Marketing Assistant. You'll drive brand visibility through innovative campaigns while collaborating with cross-functional teams. This role offers growth opportunities in a collaborative environment where your creativity directly impacts business success. We're seeking a detail-oriented professional passionate about elevating our market presence.
Responsibilities
- Develop and execute multi-channel marketing campaigns across digital and traditional platforms
- Manage social media content calendars and engagement strategies
- Analyze campaign performance metrics using Google Analytics and Adobe Analytics
- Create compelling marketing collateral including blog posts, emails, and promotional materials
- Coordinate with design team for visual asset production and branding consistency
- Assist in budget tracking and ROI reporting for marketing initiatives
- Support event planning and execution for local and virtual marketing events
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of marketing experience with digital campaign management
- Proficiency in Google Analytics, Mailchimp, and social media platforms
- Strong written communication skills with portfolio of marketing samples
- Advanced knowledge of SEO/SEM best practices
- Experience with CRM systems (Salesforce preferred)
- Ability to manage multiple projects with strict deadlines
- Creative problem-solving mindset with data-driven approach