Job Description
Join our dynamic marketing team at Innovate Marketing Solutions, a leading digital agency in the Research Triangle! We're seeking a creative Marketing Assistant to drive brand growth and campaign excellence. This full-time role offers competitive compensation, comprehensive benefits, and opportunities for professional development in one of America's most vibrant tech hubs.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Develop compelling content for blog posts, social media, and email newsletters
- Manage CRM database and maintain accurate customer segmentation
- Coordinate with design team to create promotional materials and graphics
- Assist in market research and competitor analysis initiatives
- Support SEO efforts through keyword research and content optimization
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 2+ years of hands-on marketing experience preferred
- Proficiency in Google Analytics, HubSpot, and social media management tools
- Exceptional written and verbal communication skills
- Strong graphic design capabilities with Adobe Creative Suite
- Detail-oriented with project management experience
- Ability to thrive in fast-paced, collaborative environments