Job Description
Ready to launch your marketing career tomorrow? Innovate Marketing Group is seeking a dynamic Marketing Assistant to join our award-winning team in Baton Rouge. This is your chance to gain hands-on experience with cutting-edge digital campaigns while making an immediate impact in a fast-paced, collaborative environment. We offer competitive compensation, comprehensive benefits, and clear pathways for growth within our expanding agency.
As a key member of our creative team, you'll work directly with senior marketers to execute multi-channel strategies that drive brand awareness and customer engagement. Our culture values innovation, continuous learning, and proactive problem-solving – perfect for ambitious professionals eager to develop their skills in real-world marketing scenarios.
Responsibilities
- Assist in developing and executing digital marketing campaigns across social media, email, and web platforms
- Create engaging content for blogs, social media, and marketing collateral
- Monitor campaign performance analytics and prepare weekly performance reports
- Coordinate with design team to produce marketing materials and assets
- Conduct market research to identify trends and competitive insights
- Manage social media calendars and community engagement activities
- Support SEO initiatives through keyword research and optimization
- Assist in planning and executing local marketing events and promotions
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of marketing or administrative experience preferred
- Proficiency in social media platforms (Meta, Instagram, LinkedIn, TikTok)
- Strong written communication skills with attention to detail
- Basic knowledge of SEO principles and digital analytics tools
- Ability to manage multiple projects with competing deadlines
- Proficient in Microsoft Office Suite and Google Workspace
- Portfolio demonstrating content creation or marketing projects