Job Description
Join our award-winning marketing team in Lexington, KY! We're seeking a dynamic Marketing Assistant to drive brand awareness and campaign success. You'll collaborate with creative professionals to execute multi-channel strategies while gaining hands-on experience in digital marketing. This is a rare opportunity to grow your career with a company that invests in talent development and offers competitive benefits.
Responsibilities
- Develop and manage social media content across platforms (LinkedIn, Instagram, Facebook)
- Assist in creating email marketing campaigns and newsletters
- Support SEO efforts through keyword research and content optimization
- Track campaign performance using Google Analytics and reporting tools
- Coordinate with vendors for promotional materials and event logistics
- Conduct market research and competitor analysis
- Update and maintain CRM database with lead information
- Support content creation for blog posts and website updates
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or assistant experience
- Proficiency in Google Analytics, Mailchimp, and Canva
- Strong written communication skills with attention to detail
- Basic understanding of SEO principles and content marketing
- Ability to manage multiple projects with strict deadlines
- Experience with social media scheduling tools (Buffer/Hootsuite)
- Portfolio demonstrating marketing campaigns or creative projects