Job Description
Join our award-winning marketing team in Greensboro, NC as a Marketing Assistant! At Innovate Marketing Solutions, we're revolutionizing digital engagement for local businesses. This full-time role offers growth opportunities, competitive benefits, and a dynamic environment where your creativity thrives. You'll collaborate with industry experts while building impactful campaigns that drive measurable results. If you're passionate about marketing innovation and ready to accelerate your career, apply today!
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze market trends and competitor activities to inform strategy
- Manage content calendars and produce engaging blog posts, graphics, and videos
- Track KPIs using Google Analytics and HubSpot; generate performance reports
- Coordinate with sales teams to develop targeted lead generation initiatives
- Assist in budget management and ROI optimization for marketing projects
- Support SEO initiatives including keyword research and on-page optimization
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of hands-on marketing experience
- Proficiency in Google Analytics, HubSpot, and social media management tools
- Strong written communication and copywriting skills
- Experience with Adobe Creative Suite (Photoshop, Illustrator)
- Basic understanding of SEO/SEM principles
- Ability to manage multiple projects with tight deadlines
- Portfolio demonstrating marketing campaign results preferred