Job Description
Join our dynamic marketing team in Greensboro, NC as a Marketing Assistant! We're seeking a creative and detail-oriented professional to support our brand's growth through innovative campaigns and strategic initiatives. This full-time, direct-hire position offers competitive compensation, comprehensive benefits, and opportunities for professional development in a collaborative environment.
Responsibilities
- Assist in developing and executing multi-channel marketing campaigns across digital and traditional platforms
- Manage social media accounts, create engaging content, and monitor performance metrics
- Support email marketing efforts including newsletter creation, segmentation, and A/B testing
- Conduct market research and analyze campaign data to optimize ROI
- Coordinate with design teams to produce marketing collateral and promotional materials
- Maintain brand consistency across all marketing communications
- Track budget expenses and prepare monthly performance reports
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-3 years of hands-on marketing experience with campaign execution
- Proficiency in Google Analytics, social media platforms, and email marketing tools
- Strong written communication skills with attention to detail
- Experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Ability to manage multiple projects and meet deadlines in a fast-paced setting
- Basic understanding of SEO principles and content marketing best practices