Job Description
Join our award-winning marketing team at Innovate Marketing Group and launch your career in dynamic digital marketing! We're seeking a creative Marketing Assistant to drive brand growth in Newark's thriving business district. This hybrid role combines strategic planning with hands-on execution in a fast-paced, collaborative environment. You'll work directly with senior marketers to develop campaigns that resonate with diverse audiences across digital and traditional channels. Our team offers mentorship, professional development, and opportunities for rapid advancement. If you're passionate about data-driven marketing and eager to make measurable impact, apply today and grow with us!
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Conduct market research and competitor analysis to inform strategy
- Create compelling content including blog posts, social media copy, and email newsletters
- Manage CRM systems to track campaign performance and customer engagement
- Assist with SEO optimization and website content updates
- Coordinate promotional events and community outreach initiatives
- Analyze campaign metrics and prepare performance reports for stakeholders
- Collaborate with design team on visual assets and brand consistency
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or assistant experience
- Proficiency in Google Analytics, Facebook Business Manager, and Mailchimp
- Strong writing and editing skills with portfolio samples
- Basic knowledge of SEO principles and content marketing
- Excellent organizational skills and attention to detail
- Ability to manage multiple projects with competing deadlines
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator) preferred