Job Description
Join our dynamic marketing team at Innovate Marketing Solutions, a leading digital agency in Newark, NJ. We're seeking a creative Marketing Assistant to drive our brand's growth through innovative campaigns and data-driven strategies. You'll collaborate with cross-functional teams to execute marketing initiatives across digital platforms while gaining hands-on experience in a fast-paced, results-oriented environment. Perfect opportunity for career growth in the heart of New Jersey's thriving business district.
Responsibilities
- Develop and implement multi-channel marketing campaigns across social media, email, and digital platforms
- Create compelling content including blog posts, social media updates, and email newsletters
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Assist in SEO optimization and keyword research to improve online visibility
- Manage social media calendars and engage with online communities
- Coordinate marketing events and promotional activities
- Support budget tracking and expense reporting for marketing initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of hands-on marketing experience with digital campaigns
- Proficiency in Google Analytics, Facebook Ads Manager, and email marketing tools
- Exceptional written communication and copywriting skills
- Strong organizational abilities with attention to detail
- Basic graphic design skills (Adobe Creative Suite or Canva)
- Ability to work independently and collaborate in team environments