Job Description
Join our dynamic marketing team at Innovate Marketing Solutions, a leading digital agency in Philadelphia's thriving tech corridor. We're seeking a creative and detail-oriented Marketing Assistant to support our growing client portfolio in the healthcare and fintech sectors. This role offers unparalleled growth opportunities in a collaborative, fast-paced environment with competitive benefits and professional development stipends.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Assist in content creation including blog posts, infographics, and video scripts
- Manage CRM databases and track campaign performance metrics
- Coordinate with design team on promotional materials and brand assets
- Conduct market research and competitor analysis for strategic insights
- Support SEO initiatives including keyword optimization and backlink building
- Organize virtual and in-person marketing events and webinars
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of hands-on marketing experience preferred
- Proficiency in Google Analytics, HubSpot, and social media management tools
- Strong writing skills with portfolio samples
- Experience with Adobe Creative Suite (Photoshop, Illustrator)
- Basic HTML/CSS knowledge for landing page updates
- Excellent organizational skills and ability to manage multiple deadlines
- Passion for emerging marketing trends and technologies