Job Description
Join our dynamic marketing team at Vibrant Solutions Group as a Marketing Assistant! We're seeking a creative and detail-oriented professional to support our digital and traditional marketing initiatives. This role offers growth opportunities in a collaborative environment where your ideas will make a real impact. You'll work alongside seasoned marketers to execute campaigns, analyze performance, and contribute to innovative strategies that drive brand awareness and customer engagement.
Responsibilities
- Assist in developing and executing multi-channel marketing campaigns across digital and print platforms
- Manage social media accounts, create engaging content, and monitor analytics
- Support email marketing initiatives including newsletter creation and audience segmentation
- Coordinate with vendors for promotional materials and event execution
- Track campaign performance using Google Analytics and reporting tools
- Conduct market research to identify trends and competitive insights
- Collaborate with design team to produce marketing collateral
- Maintain and update CRM databases with lead and customer information
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of marketing experience with digital campaign exposure
- Proficiency in Google Analytics, social media platforms, and email marketing tools
- Strong written and verbal communication skills
- Proficient with Adobe Creative Suite (Photoshop, Illustrator) or Canva
- Ability to manage multiple projects with strict deadlines
- Basic understanding of SEO principles and content marketing
- Detail-oriented with excellent organizational skills