Job Description
Join our dynamic marketing team in Baton Rouge and accelerate your career! Innovate Marketing Solutions is seeking a creative and detail-oriented Marketing Assistant to support our brand growth initiatives. This direct-hire role offers competitive compensation, comprehensive benefits, and opportunities for professional development in a fast-paced environment.
As a key member of our marketing department, you'll collaborate with cross-functional teams to execute campaigns, analyze market trends, and enhance brand visibility. If you're passionate about marketing innovation and thrive in collaborative settings, we want to meet you!
Responsibilities
- Develop and implement social media content across platforms including Instagram, Facebook, and LinkedIn
- Assist in creating email marketing campaigns and newsletters
- Support digital marketing efforts including SEO optimization and Google Analytics
- Coordinate marketing events and community outreach initiatives
- Manage content calendars and ensure brand consistency
- Analyze campaign performance metrics and prepare monthly reports
- Collaborate with design team on marketing collateral creation
- Research industry trends and competitor activities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience preferred
- Proficiency in marketing tools (Google Analytics, Mailchimp, Canva)
- Strong written and verbal communication skills
- Basic graphic design and video editing abilities
- Organized with ability to manage multiple projects
- Knowledge of SEO best practices
- Local Baton Rouge market awareness