Job Description
Join our award-winning marketing team in Madison! We're seeking a dynamic Marketing Assistant to drive innovative campaigns and elevate our brand presence. This full-time role offers growth opportunities in a collaborative environment where creativity meets data-driven strategy.
Enjoy competitive benefits, professional development stipends, and the chance to work with cutting-edge marketing technologies. If you're passionate about digital transformation and ready to make an impact, apply today!
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics and optimize strategies using Google Analytics
- Develop compelling content including blog posts, social updates, and email newsletters
- Manage CRM databases and maintain accurate lead tracking systems
- Coordinate with creative teams on asset production and campaign timelines
- Conduct market research to identify emerging trends and competitive insights
- Support SEO initiatives through keyword research and on-page optimization
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 1-2 years of marketing experience with proven campaign execution
- Proficiency in HubSpot, Google Analytics, and social media management tools
- Exceptional written communication skills with portfolio samples
- Strong project management abilities with attention to detail
- Basic HTML/CSS knowledge for landing page updates
- Experience with A/B testing and conversion rate optimization
- Ability to thrive in fast-paced startup environment