Job Description
Join our dynamic marketing team at Bluegrass Marketing Solutions, where creativity meets strategy! We're seeking a detail-oriented Marketing Assistant to drive impactful campaigns for our diverse client portfolio. This full-time role offers competitive compensation, growth opportunities, and a collaborative work environment in the heart of Louisville's thriving business district.
As a key member of our creative department, you'll support brand development, digital campaigns, and market research initiatives. Our ideal candidate combines analytical skills with creative flair to deliver measurable results. If you're passionate about storytelling and eager to learn from industry experts, this is your opportunity to accelerate your marketing career!
Responsibilities
- Manage and update social media platforms with engaging content and analytics reporting
- Assist in developing email marketing campaigns and newsletter distribution
- Support content creation for blogs, websites, and promotional materials
- Conduct market research and competitor analysis to inform strategy
- Coordinate event logistics and promotional activities
- Track campaign performance metrics and generate performance reports
- Maintain digital asset libraries and organize marketing collateral
- Collaborate with design team on visual campaign elements
Qualifications
- Associate's degree in Marketing, Communications, or related field (Bachelor's preferred)
- 1-2 years of marketing internship or assistant experience
- Proficiency in Google Analytics, Facebook Business Suite, and email marketing tools
- Strong written and verbal communication skills
- Basic knowledge of SEO/SEM principles
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to manage multiple projects with competing deadlines
- Portfolio demonstrating content creation or campaign support experience