Job Description
Join our dynamic marketing team at Pacific Growth Partners, a leading Honolulu-based agency specializing in sustainable tourism growth. We're seeking a creative and detail-oriented Marketing Assistant to drive our digital campaigns across Hawaii's vibrant tourism sector. This hybrid role offers the opportunity to work with iconic brands while contributing to Hawaii's economic recovery through innovative marketing strategies.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Develop compelling content including blog posts, newsletters, and promotional materials
- Manage CRM systems and maintain accurate customer databases
- Coordinate with graphic designers to produce visually engaging assets
- Assist in budget tracking and ROI reporting for marketing initiatives
- Support event planning and local community partnerships
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-3 years of digital marketing experience with demonstrable campaign results
- Proficiency in Google Analytics, Mailchimp, and social media management tools
- Exceptional written and verbal communication skills
- Strong organizational abilities with attention to detail
- Basic HTML/CSS knowledge for landing page updates
- Knowledge of Hawaii tourism industry preferred
- Valid Hawaii driver's license for occasional client meetings