Job Description
Join our dynamic marketing team at Innovate Marketing Group and accelerate your career with a $3,000 sign-on bonus! We're seeking a passionate Marketing Assistant to drive our digital campaigns in Detroit's thriving business landscape. This is your opportunity to work with Fortune 500 clients while growing your skills in cutting-edge marketing strategies. Enjoy competitive benefits, flexible work arrangements, and a culture that champions creativity and innovation.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Create compelling content including blog posts, social media graphics, and email newsletters
- Assist in SEO optimization and keyword research for client websites
- Coordinate with design teams to produce visually engaging marketing materials
- Manage CRM data and maintain accurate customer segmentation
- Support market research initiatives and competitor analysis
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience or internship in digital marketing
- Proficiency in Google Analytics, HubSpot, and social media management tools
- Strong written communication and copywriting skills
- Basic HTML/CSS knowledge and Adobe Creative Suite proficiency
- Ability to multitask and prioritize projects in fast-paced environments
- Detail-oriented with excellent organizational skills