Job Description
Join Pittsburgh Innovations Group as a Marketing Assistant where we provide all necessary equipment! We're seeking a creative professional to support our dynamic marketing initiatives in a collaborative environment. Enjoy modern workstations, latest software licenses, and comprehensive tools to drive success. Perfect opportunity for growth in Pittsburgh's thriving tech sector.
Responsibilities
- Execute digital marketing campaigns across social media, email, and content platforms
- Create compelling marketing collateral using provided Adobe Creative Suite licenses
- Analyze campaign performance data using Google Analytics and reporting tools
- Manage CRM systems and customer segmentation strategies
- Coordinate with cross-functional teams on integrated marketing initiatives
- Assist in SEO optimization and content calendar management
- Track budget expenditures and ROI for marketing programs
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of hands-on marketing experience
- Proficiency with marketing automation tools (HubSpot/Marketo)
- Strong analytical skills with data interpretation experience
- Excellent written and verbal communication abilities
- Basic HTML/CSS knowledge preferred
- Ability to manage multiple projects in deadline-driven environment