Job Description
We are seeking a motivated and creative Marketing Assistant to join our growing team in Fort Wayne, Indiana. In this role, you will play a vital part in executing our digital marketing strategies and expanding our brand presence. We are pleased to provide all necessary equipment, including a company-issued laptop and smartphone, to support your work-from-anywhere flexibility.
As a Marketing Assistant, you will work closely with our marketing team to manage social media channels, assist with content creation, and analyze campaign performance. We value innovation, professionalism, and a proactive attitude. Join us to grow your career in a supportive environment.
Responsibilities
- Assist in the development and execution of digital marketing campaigns across various channels.
- Manage and grow our social media presence on platforms such as LinkedIn, Facebook, and Instagram.
- Create engaging content, including blog posts, graphics, and email newsletters.
- Conduct market research to identify industry trends and competitor activities.
- Monitor and report on key performance indicators (KPIs) to optimize marketing efforts.
- Collaborate with the sales team to support lead generation initiatives.
Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
- Strong understanding of SEO/SEM, social media trends, and content marketing.
- Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and CMS platforms.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple priorities in a fast-paced environment.
- Experience with Google Analytics is a plus.