Job Description
Join our dynamic marketing team in Milwaukee as a Marketing Assistant! Innovate Marketing Group is seeking a creative and detail-oriented professional to support our digital marketing initiatives. You'll collaborate with senior marketers to execute campaigns, analyze performance metrics, and contribute to innovative strategies that drive brand growth. This role offers hands-on experience in social media, content creation, and market research within a fast-paced environment. If you're passionate about marketing and ready to accelerate your career, apply today!
Responsibilities
- Manage and optimize social media content across platforms (LinkedIn, Instagram, Facebook)
- Assist in developing email marketing campaigns and newsletters
- Conduct market research and competitor analysis
- Create engaging marketing collateral (blog posts, infographics, ad copy)
- Track campaign performance using Google Analytics and reporting tools
- Support SEO initiatives including keyword research and content optimization
- Coordinate with vendors and internal teams for campaign execution
- Maintain digital asset library and marketing databases
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing internship or assistant experience
- Proficiency in Google Analytics, Hootsuite, and Adobe Creative Suite
- Strong written and verbal communication skills
- Experience with email marketing platforms (Mailchimp, Constant Contact)
- Basic understanding of SEO/SEM principles
- Ability to manage multiple projects with attention to detail
- Portfolio demonstrating content creation capabilities