Job Description
Join our award-winning marketing team at Pinnacle Marketing Group in Greensboro, NC! We're seeking a dynamic Marketing Assistant to drive brand growth and execute innovative campaigns. This hybrid role offers the perfect blend of creative freedom and structured growth opportunities. Enjoy competitive benefits, flexible scheduling, and a collaborative environment where your ideas shine.
Responsibilities
- Develop and manage social media content across platforms (Instagram, LinkedIn, Facebook)
- Assist in creating email marketing campaigns and analyze performance metrics
- Support SEO initiatives through keyword research and content optimization
- Coordinate with design team for promotional materials and digital assets
- Track marketing KPIs and prepare weekly performance reports
- Manage vendor relationships for promotional events and giveaways
- Support market research and competitor analysis initiatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 1-2 years of marketing experience (internships accepted)
- Proficiency in Google Analytics, Mailchimp, and Canva
- Strong written and verbal communication skills
- Experience with social media scheduling tools (Buffer, Hootsuite)
- Basic HTML/CSS knowledge preferred
- Ability to multitask in fast-paced environments
- Portfolio demonstrating creative projects required