Job Description
Join our dynamic marketing team and kickstart your career in Baltimore's thriving business landscape. Baltimore Innovations Inc. seeks a motivated Junior Marketing Specialist to drive brand awareness and customer engagement. You'll work alongside industry experts to develop impactful campaigns while gaining hands-on experience in digital marketing, content creation, and data analysis. This is your opportunity to grow professionally in a supportive environment that values fresh perspectives and innovation.
Responsibilities
- Create and execute digital marketing campaigns across social media, email, and SEO platforms
- Develop engaging content for blog posts, social media, and marketing collateral
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Assist in market research to identify trends and competitive insights
- Collaborate with cross-functional teams to align marketing strategies with business goals
- Manage social media calendars and community engagement initiatives
- Support event planning and execution for brand promotions
Qualifications
- Recent bachelor's degree in Marketing, Communications, or related field
- Basic knowledge of digital marketing tools (Google Analytics, Mailchimp, Hootsuite)
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite and content creation software
- Creative problem-solving abilities with attention to detail
- Ability to thrive in a fast-paced, collaborative environment
- Portfolio demonstrating marketing projects or coursework preferred
- Local Baltimore residency or strong connection to the area