Job Description
Join InnovateLA Marketing as a Junior Digital Marketing Specialist and launch your career in one of America's most vibrant markets! We're seeking passionate, data-driven individuals to help brands grow through innovative digital strategies. This is your chance to work with Fortune 500 clients while receiving mentorship from industry experts. Our collaborative culture fosters growth through cross-functional projects, monthly skill-building workshops, and quarterly innovation sprints. Enjoy competitive benefits including health insurance, 401k matching, and flexible remote work options.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and paid search platforms
- Analyze campaign performance using Google Analytics, Adobe Analytics, and marketing automation tools
- Develop engaging content for blogs, social media, and email newsletters
- Conduct market research to identify emerging trends and audience insights
- Collaborate with design teams to create compelling visual assets
- Optimize landing pages and conversion funnels using A/B testing methodologies
- Prepare weekly performance reports and strategic recommendations
- Support SEO initiatives through keyword research and technical optimization
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field (or equivalent experience)
- 0-2 years of digital marketing experience including internships
- Proficiency in Google Analytics, Google Ads, and Facebook Business Manager
- Strong written communication skills with portfolio of marketing samples
- Basic HTML/CSS knowledge for landing page edits
- Ability to interpret data and translate insights into actionable strategies
- Proficient with Microsoft Office Suite and marketing automation tools
- Self-starter mentality with eagerness to learn new technologies