Job Description
Launch your marketing career in California's Central Valley! Innovate Fresno Marketing is seeking a passionate Junior Digital Marketing Specialist to join our growing team. This entry-level role offers hands-on experience in SEO, content creation, and social media strategy while supporting local businesses in the Fresno community. Perfect for recent graduates with a marketing degree or equivalent experience, this position provides mentorship from industry veterans and opportunities for rapid growth in a collaborative, fast-paced environment.
We offer competitive compensation, health benefits, and a flexible hybrid work schedule. If you're ready to turn your creative ideas into measurable results, apply today to become part of Fresno's dynamic marketing scene!
Responsibilities
- Execute SEO campaigns to improve client search rankings and organic traffic
- Create engaging social media content across platforms (Instagram, Facebook, LinkedIn)
- Assist in developing email marketing campaigns and newsletters
- Analyze marketing metrics using Google Analytics and reporting tools
- Support content creation including blog posts, ad copy, and video scripts
- Collaborate with design team on visual marketing assets
- Research industry trends and competitor strategies
- Manage client social media scheduling and community engagement
Qualifications
- Associate's or Bachelor's degree in Marketing, Communications, or related field
- Basic knowledge of SEO principles and Google Analytics
- Familiarity with social media management tools (Hootsuite, Buffer)
- Strong written communication and storytelling abilities
- Proficiency in Microsoft Office Suite and Google Workspace
- Portfolio demonstrating creative projects (academic or personal acceptable)
- Ability to multitask and meet deadlines in a dynamic setting
- Valid driver's license for occasional client meetings