Job Description
Join our award-winning marketing team at Coastal Innovations Marketing Group and elevate your career in Virginia Beach's thriving coastal economy. We're seeking a dynamic Marketing Assistant to drive impactful campaigns for Fortune 500 clients while enjoying competitive compensation and unparalleled growth opportunities. Our culture blends creativity with data-driven strategies, offering mentorship from industry veterans and access to cutting-edge marketing tools.
This role includes comprehensive benefits, flexible work arrangements, and a commitment to work-life balance. Located minutes from the Atlantic Ocean, our modern office fosters innovation while supporting professional development through quarterly certifications and annual conference attendance.
Responsibilities
- Execute multi-channel marketing campaigns across digital, print, and social platforms
- Analyze campaign performance using Google Analytics and HubSpot to optimize ROI
- Develop compelling content including blog posts, email newsletters, and ad copy
- Manage CRM databases to nurture client relationships and track engagement metrics
- Collaborate with design team to produce visually compelling marketing assets
- Conduct market research and competitor analysis to inform strategy
- Coordinate event marketing initiatives including trade shows and webinars
- Prepare monthly performance reports with actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 3+ years of hands-on marketing experience with demonstrable campaign success
- Proficiency in marketing automation tools (HubSpot, Marketo, or Pardot)
- Strong analytical skills with ability to interpret data and derive insights
- Exceptional written and verbal communication abilities
- Proficiency in Adobe Creative Suite and graphic design fundamentals
- SEO/SEM certification (Google Ads, HubSpot) preferred
- Ability to thrive in fast-paced environment with competing priorities