Job Description
Join our dynamic marketing team and kickstart your career in Louisville's thriving digital landscape! Bluegrass Digital Marketing is seeking a passionate Entry-Level Marketing Specialist to drive brand growth through innovative campaigns. You'll collaborate with industry veterans to execute multi-channel strategies while gaining hands-on experience in SEO, content creation, and analytics. This role offers unparalleled growth opportunities in a supportive environment where your creativity and drive are valued.
Responsibilities
- Execute digital marketing campaigns across social media, email, and web platforms
- Conduct market research to identify audience trends and opportunities
- Assist in creating engaging content for blogs, social posts, and email newsletters
- Analyze campaign performance using Google Analytics and reporting tools
- Support SEO initiatives through keyword research and optimization
- Collaborate with design team on visual marketing assets
- Monitor competitor activities and industry best practices
- Contribute to monthly marketing strategy meetings
Qualifications
- Recent graduate with Bachelor's degree in Marketing, Communications, or related field
- Basic knowledge of digital marketing channels (SEO, SEM, social media)
- Familiarity with marketing analytics tools (Google Analytics preferred)
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite and Canva
- Detail-oriented with exceptional organizational abilities
- Ability to thrive in fast-paced, collaborative environments
- Portfolio demonstrating creative projects or coursework