Job Description
Join our dynamic marketing team in Fresno and kickstart your career in digital marketing! Growth Marketing Solutions is seeking a passionate Entry-Level Marketing Specialist to execute innovative campaigns that drive brand awareness and customer engagement. You'll collaborate with senior marketers to develop strategies across digital channels while gaining hands-on experience with industry-leading tools. This role offers structured mentorship and growth opportunities for motivated individuals ready to make their mark in the marketing landscape.
Responsibilities
- Execute social media campaigns across platforms including Instagram, Facebook, and LinkedIn
- Assist with content creation for blogs, email newsletters, and website copy
- Monitor and analyze campaign performance using Google Analytics and marketing automation tools
- Support SEO initiatives including keyword research and on-page optimization
- Coordinate with design team to create marketing collateral
- Assist in planning and executing local marketing events in the Fresno area
- Track competitor activities and market trends to inform strategies
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- Basic knowledge of digital marketing channels (social, email, SEO)
- Familiarity with marketing tools (Google Analytics, Mailchimp, Canva)
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite
- Detail-oriented with ability to manage multiple projects
- Passion for marketing trends and consumer behavior
- Valid California driver's license (for local event support)