Job Description
Join our dynamic team as an Entry-Level Marketing Specialist and kickstart your career in the heart of Wichita's growing business landscape. At Innovate Marketing Group, we're passionate about nurturing fresh talent and providing hands-on experience with cutting-edge marketing strategies. This role offers comprehensive training and mentorship from industry veterans while you contribute to impactful campaigns for local and national brands. Enjoy a collaborative environment where your creativity is valued, and your professional growth is prioritized.
Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and content platforms
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Create engaging marketing collateral including blog posts, social media content, and email newsletters
- Assist in SEO optimization and keyword research to improve online visibility
- Collaborate with the sales team to align marketing initiatives with business goals
- Monitor industry trends and competitor activities to identify opportunities
- Support event planning and community engagement initiatives
Qualifications
- Associate's or Bachelor's degree in Marketing, Communications, or related field
- Basic knowledge of digital marketing tools (Google Analytics, Mailchimp, Hootsuite)
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite and content creation software
- Ability to manage multiple projects with attention to detail
- Passion for marketing trends and willingness to learn new technologies
- Portfolio showcasing creative projects or academic marketing work