Job Description
Join our dynamic marketing team at Innovate Digital Solutions and kickstart your career in the heart of Raleigh's thriving tech scene! We're seeking a passionate Entry-Level Marketing Specialist to drive our digital initiatives forward. This immediate hire opportunity offers hands-on experience with cutting-edge marketing tools and mentorship from industry veterans. Perfect for recent graduates eager to apply academic knowledge in a real-world environment.
Our collaborative culture values creativity and data-driven decision-making. You'll work alongside seasoned marketers to develop campaigns that resonate with audiences across digital channels. With competitive compensation and growth opportunities, this is your chance to build a strong foundation in digital marketing while contributing to innovative projects that make an impact.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and content platforms
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Assist in SEO optimization and keyword research to improve organic visibility
- Create engaging content including blog posts, social media updates, and email newsletters
- Manage social media calendars and community engagement initiatives
- Conduct market research and competitor analysis to identify growth opportunities
- Collaborate with design team to develop compelling visual assets
- Support A/B testing initiatives for landing pages and ad creatives
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- Basic knowledge of digital marketing principles and tools
- Familiarity with social media platforms (Facebook, Instagram, LinkedIn, Twitter)
- Strong written communication and attention to detail
- Proficiency in Microsoft Office Suite and Google Workspace
- Analytical mindset with ability to interpret data
- Portfolio demonstrating creative projects or marketing coursework
- Ability to thrive in fast-paced, collaborative environments