Job Description
Join our dynamic marketing team in Fresno and launch your career with a forward-thinking agency! Innovate Marketing Group is seeking a passionate Entry Level Marketing Specialist to drive brand growth through creative campaigns and data-driven strategies. This full-time role offers mentorship, hands-on experience with cutting-edge tools, and opportunities for rapid advancement in the vibrant Central Valley market. If you're ready to transform ideas into impactful marketing solutions, we want to hear from you!
Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and SEO channels
- Create engaging content for blogs, social platforms, and marketing collateral
- Analyze campaign performance metrics and optimize strategies based on data insights
- Assist in market research to identify emerging trends and customer preferences
- Collaborate with cross-functional teams to ensure brand consistency across all touchpoints
- Manage social media calendars and community engagement activities
- Support event coordination and promotional initiatives for local clients
- Monitor competitor activities and industry benchmarks
Qualifications
- Bachelor's degree in Marketing, Communications, Business, or related field
- 0-2 years of marketing experience or relevant internship experience
- Proficiency with Google Analytics, social media platforms, and marketing automation tools
- Strong written and verbal communication skills with attention to detail
- Basic understanding of SEO principles and content marketing strategies
- Ability to manage multiple projects with excellent organizational skills
- Proven creativity with ability to generate fresh ideas and solutions
- Valid driver's license and reliable transportation for client meetings