Job Description
Join our dynamic marketing team in sunny El Paso and kickstart your career in digital marketing! Innovate Marketing Group is seeking a passionate Entry Level Marketing Specialist to drive brand awareness and customer engagement through innovative campaigns. You'll work alongside industry veterans to develop real-world marketing strategies while gaining hands-on experience in our fast-paced environment. Perfect for recent graduates eager to apply their academic knowledge in a practical setting.
Responsibilities
- Execute social media campaigns across platforms including Instagram, Facebook, and LinkedIn
- Assist in content creation for blogs, email newsletters, and digital ads
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Support SEO initiatives through keyword research and on-page optimization
- Collaborate with design team on promotional materials and brand assets
- Manage email marketing schedules and A/B testing
- Monitor industry trends and competitor activities
- Participate in brainstorming sessions for new marketing strategies
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- Basic proficiency with Google Analytics and social media tools
- Familiarity with SEO principles and content management systems
- Strong written and verbal communication skills
- Ability to work in a team environment with minimal supervision
- Proficiency in Microsoft Office Suite and Adobe Creative Suite
- Portfolio demonstrating marketing projects (academic or personal)
- Valid driver's license with reliable transportation