Job Description
Join our dynamic marketing team in Charlotte and kickstart your career in digital marketing! Innovate Marketing Solutions is seeking a passionate Entry Level Marketing Specialist to drive brand awareness and customer engagement. You'll work directly with senior marketers to execute campaigns across digital channels while gaining hands-on experience in SEO, social media, and content creation. This is your chance to grow with a forward-thinking agency that values creativity and innovation.
Responsibilities
- Execute multi-channel marketing campaigns across social media, email, and digital platforms
- Analyze campaign performance metrics using Google Analytics and reporting tools
- Assist in developing engaging content for blogs, social media, and email newsletters
- Collaborate with design team to create compelling visual assets
- Conduct market research and competitor analysis to identify trends
- Support SEO initiatives through keyword research and optimization
- Manage social media scheduling and community engagement
- Track campaign budgets and ROI reporting
Qualifications
- Recent Bachelor's degree in Marketing, Communications, or related field
- Basic knowledge of digital marketing channels (social media, email, SEO)
- Familiarity with marketing analytics tools (Google Analytics, SEMrush)
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite and Google Workspace
- Detail-oriented with ability to manage multiple projects
- Passion for staying current with marketing trends and technologies
- Portfolio or academic projects showcasing marketing initiatives preferred