Job Description
Join our dynamic marketing team at Baltimore Innovations Group and kickstart your career in digital marketing! We're urgently seeking a passionate Entry-Level Marketing Specialist to drive our brand's growth in Baltimore's thriving tech scene. This is a unique opportunity to learn from industry veterans while making immediate impact through innovative campaigns.
Our ideal candidate is a creative thinker with a hunger to learn and contribute to award-winning marketing strategies. You'll work alongside our talented team to execute multi-channel campaigns, analyze market trends, and help shape our brand's voice in the competitive Baltimore market.
Responsibilities
- Develop and execute digital marketing campaigns across social media, email, and SEO channels
- Conduct market research and competitor analysis to identify growth opportunities
- Create engaging content for blogs, social platforms, and marketing collateral
- Analyze campaign performance metrics and optimize strategies for ROI
- Assist in planning and executing local marketing events and activations
- Collaborate with cross-functional teams to ensure brand consistency
- Manage social media calendars and community engagement
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 0-2 years of marketing experience (internships and academic projects welcome)
- Proficiency in Google Analytics, social media platforms, and marketing automation tools
- Strong written communication and content creation skills
- Basic understanding of SEO principles and content marketing
- Ability to thrive in fast-paced environments and meet deadlines
- Portfolio demonstrating creative projects (academic or professional) required