Job Description
Join our dynamic marketing team at Innovate Marketing Solutions and kickstart your career in the heart of Columbus! We're seeking a passionate Entry-Level Marketing Specialist to drive digital campaigns and amplify brand presence. As a key contributor, you'll work alongside industry experts to execute innovative strategies that deliver measurable results. If you're a creative thinker with a hunger to learn and grow, this is your opportunity to make an impact in a thriving Midwest market.
Responsibilities
- Develop and implement social media marketing campaigns across platforms (Instagram, LinkedIn, TikTok)
- Create engaging content for blogs, email newsletters, and digital ads
- Analyze campaign performance using Google Analytics and adjust strategies accordingly
- Assist in SEO optimization to improve organic search rankings
- Coordinate with design team for visual asset creation
- Monitor industry trends and competitor activities
- Support event marketing initiatives for local Columbus activations
- Manage CRM database for lead tracking and nurturing
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 0-2 years of marketing internship or entry-level experience
- Proficiency in Google Analytics, Facebook Ads Manager, and Mailchimp
- Strong written and verbal communication skills
- Basic HTML/CSS knowledge preferred
- Portfolio demonstrating content creation or campaign examples
- Ability to thrive in fast-paced, collaborative environments
- Passion for Columbus local market trends and consumer behavior