Job Description
Join Innovate Marketing Solutions as an Entry-Level Marketing Specialist and launch your career in the heart of California's Central Valley. We're seeking passionate, data-driven individuals to help our clients grow their digital footprint and connect with audiences across Fresno and beyond. This is your opportunity to work with a dynamic team that values creativity, analytics, and collaborative problem-solving. Our Fresno-based office offers mentorship from industry veterans and hands-on experience with cutting-edge marketing tools. If you're ready to transform your academic knowledge into real-world impact, apply today!
Responsibilities
- Execute social media campaigns across platforms (Instagram, Facebook, LinkedIn) to boost brand engagement
- Analyze marketing performance metrics using Google Analytics and generate actionable insights
- Assist in SEO optimization of website content and blog posts
- Create compelling email marketing materials for client newsletters and promotions
- Support content creation for blogs, social posts, and ad copy
- Coordinate with design teams for visual assets and campaign materials
- Track competitor activities and market trends in the Fresno region
- Contribute to monthly marketing reports and strategy meetings
Qualifications
- Associate's or Bachelor's degree in Marketing, Communications, or related field
- 0-2 years of marketing experience (internships and academic projects welcome)
- Proficiency with social media management tools (e.g., Hootsuite, Buffer)
- Basic understanding of SEO principles and Google Analytics
- Strong written and verbal communication skills
- Ability to multitask in a fast-paced startup environment
- Knowledge of Adobe Creative Suite (Photoshop, InDesign) preferred
- Valid California driver's license for occasional client meetings