Job Description
Join our dynamic team at Innovate Marketing Group and kickstart your career in the heart of Oakland's thriving business district. We're seeking a passionate Entry-Level Marketing Specialist to help drive our digital campaigns and brand growth. This full-time role offers mentorship from industry veterans and hands-on experience across cutting-edge marketing channels.
Our Oakland headquarters is conveniently located near public transit and offers a collaborative, fast-paced environment where creativity meets data-driven strategy. You'll work alongside award-winning marketers on projects for Fortune 500 clients while developing skills in SEO, content creation, and campaign analytics.
What we offer:
- Comprehensive marketing training program
- Health, dental, and vision benefits
- Professional development stipend
- Flexible work arrangements
- 401(k) with company match
Responsibilities
- Execute social media campaigns across platforms including Instagram, LinkedIn, and TikTok
- Assist in developing SEO-optimized blog content and website copy
- Monitor analytics dashboards and compile performance reports
- Coordinate email marketing campaigns using Mailchimp
- Support A/B testing for landing pages and ad creatives
- Manage vendor relationships for promotional materials
- Conduct market research and competitive analysis
- Collaborate with graphic designers on visual assets
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- 0-2 years of marketing internship or professional experience
- Proficiency in Google Analytics and social media management tools
- Strong written communication skills with attention to detail
- Basic understanding of SEO principles and content marketing
- Ability to work independently and manage multiple deadlines
- Proficiency in Microsoft Office Suite and Canva
- Portfolio demonstrating creative projects or marketing campaigns