Job Description
Join our dynamic Sacramento-based team as an Entry-Level Marketing Specialist and launch your career in digital innovation! We're seeking a passionate, data-driven individual to execute multi-channel campaigns that drive brand awareness and customer acquisition. This urgent opening offers hands-on experience with SEO, social media, and content strategy while working alongside industry mentors in a collaborative, fast-paced environment.
Responsibilities
- Develop and implement social media content calendars across Instagram, LinkedIn, and TikTok
- Optimize website content and blog posts for SEO best practices
- Analyze campaign performance metrics using Google Analytics and HubSpot
- Coordinate email marketing campaigns and nurture sequences
- Assist in creating compelling video and graphic assets using Canva
- Support local SEO initiatives and Google Business Profile management
- Collaborate with sales team to generate qualified leads
- Track competitors and industry trends to identify opportunities
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- Basic proficiency with Google Analytics, social media platforms, and SEO tools
- Portfolio demonstrating content creation or campaign experience
- Strong written communication and storytelling abilities
- Proficiency in Microsoft Office Suite and Canva
- Ability to manage multiple projects with attention to detail
- Passion for Sacramento's local business community
- Available for in-office work in Sacramento 3+ days per week