Job Description
Are you looking to kickstart your career in the vibrant heart of Boston? BrightPath Marketing is currently seeking a motivated Entry Level Marketing Associate to join our growing team.
We are a forward-thinking agency dedicated to delivering data-driven results and creative storytelling. In this role, you will gain hands-on experience across multiple facets of digital marketing, from SEO and content creation to social media management. We offer a comprehensive training program to ensure you are equipped with the skills needed to succeed in the modern marketing landscape.
Responsibilities
- Execute and monitor daily social media campaigns across LinkedIn, Instagram, and Facebook.
- Assist in optimizing website content for search engines (SEO) to improve organic traffic.
- Conduct market research to identify industry trends and competitor strategies.
- Create engaging blog posts, newsletters, and ad copy under the guidance of senior strategists.
- Analyze campaign performance metrics and prepare weekly performance reports.
- Collaborate with the design team to produce high-quality visual assets.
- Support the planning and execution of local community events and networking opportunities.
Qualifications
- Currently pursuing or recently completed a Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Familiarity with social media platforms and basic content management systems (CMS).
- Strong written and verbal communication skills with a keen eye for detail.
- Ability to work independently and as part of a collaborative team environment.
- Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).
- A passion for digital trends and a desire to learn new marketing tools.