Job Description
Join our innovative marketing team as an Entry-Level Digital Marketing Specialist in Fresno! We're seeking a creative and analytical individual to drive our online presence and customer engagement. This role offers hands-on experience across digital channels with mentorship from industry veterans. If you're passionate about data-driven marketing and eager to grow your career in a dynamic environment, apply now!
Responsibilities
- Execute social media campaigns across platforms (Instagram, Facebook, LinkedIn)
- Manage email marketing automation and newsletter creation
- Analyze campaign performance using Google Analytics and reporting tools
- Assist in SEO optimization and content creation for blog/website
- Coordinate influencer partnerships and local community outreach
- Support PPC advertising campaigns and budget management
- Track KPIs and prepare performance reports for stakeholders
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 0-2 years of marketing internship or professional experience
- Proficiency with Google Analytics, social media platforms, and email tools
- Basic understanding of SEO principles and content marketing
- Strong written communication and creative problem-solving skills
- Ability to manage multiple projects with attention to detail
- Portfolio demonstrating marketing campaigns or creative projects