Job Description
About Us: Heartland Digital is a premier marketing agency dedicated to driving growth for local and national businesses. We are currently seeking a motivated and creative Entry Level Digital Marketing Associate to join our vibrant team in Omaha, NE. This is an exceptional opportunity for recent graduates or career changers looking to launch their career in the digital landscape.
What You Will Do:
As a Digital Marketing Associate, you will play a key role in executing our clients' marketing strategies. You will work closely with our senior team to manage social media campaigns, optimize website content, and analyze market trends to ensure our clients stand out in the competitive digital space.
Responsibilities
- Assist in the development and execution of social media marketing strategies across various platforms including LinkedIn, Instagram, and Twitter.
- Create engaging, high-quality content including blog posts, graphics, and videos for client campaigns.
- Monitor and analyze key performance indicators (KPIs) such as traffic, engagement rates, and conversion rates using Google Analytics.
- Conduct keyword research to optimize website content for search engines (SEO).
- Support the email marketing team in segmenting audiences and drafting newsletters.
- Collaborate with the creative team to ensure brand consistency across all digital touchpoints.
- Participate in weekly team meetings and brainstorming sessions to generate innovative marketing ideas.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
- Strong understanding of social media platforms and current digital trends.
- Excellent written and verbal communication skills.
- Basic knowledge of SEO principles and Google Analytics.
- Proficiency in Microsoft Office Suite and willingness to learn marketing software (e.g., HubSpot, Hootsuite).
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- A positive, eager-to-learn attitude with a strong desire to grow in the marketing field.