Job Description
Join our dynamic marketing team at InnovateOak and kickstart your career in the heart of Oakland's thriving business district. We're seeking passionate, data-driven individuals to help us craft compelling digital campaigns that drive real results. As a Digital Marketing Associate, you'll gain hands-on experience with industry-leading tools while contributing to meaningful projects for Bay Area startups and established brands. Our collaborative environment offers mentorship, growth opportunities, and the chance to make an immediate impact. If you're ready to transform your academic knowledge into practical marketing expertise, we want to hear from you!
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and SEO platforms
- Analyze campaign performance using Google Analytics and marketing automation tools
- Assist in developing content calendars and creating engaging social media assets
- Conduct market research and competitor analysis to inform strategy
- Collaborate with design team to optimize visual marketing materials
- Monitor industry trends and emerging marketing technologies
- Support A/B testing initiatives to improve campaign ROI
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 0-2 years of marketing internship or entry-level experience
- Proficiency with Google Analytics, Facebook Business Manager, and Mailchimp
- Strong written communication and copywriting skills
- Basic understanding of SEO principles and content marketing
- Experience with Canva or Adobe Creative Suite preferred
- Ability to work in fast-paced, collaborative environments
- Portfolio demonstrating marketing projects or campaigns (school or personal)