Job Description
Join our dynamic marketing team at GrowthForge Marketing and kickstart your career in digital marketing! We're seeking a passionate and analytical Digital Marketing Associate to execute campaigns across social media, email, and content platforms. You'll work directly with senior marketers to develop strategies, analyze performance data, and optimize customer acquisition channels. This is your chance to build foundational skills in SEO, PPC, and analytics while contributing to real-world campaigns for innovative Philadelphia-based brands.
Responsibilities
- Execute multi-channel digital marketing campaigns across social media, email, and content platforms
- Analyze campaign performance metrics and generate actionable insights for optimization
- Assist in developing SEO strategies and content calendars aligned with business goals
- Monitor industry trends and competitor activities to identify growth opportunities
- Collaborate with design team to create compelling marketing assets
- Manage and grow email subscriber lists through targeted segmentation
- Contribute to monthly marketing performance reports
Qualifications
- Recent Bachelor's degree in Marketing, Communications, or related field
- 0-2 years of hands-on digital marketing experience (internships acceptable)
- Proficiency in Google Analytics, Facebook Business Manager, and email marketing tools
- Strong written communication skills with attention to detail
- Basic understanding of SEO principles and content marketing
- Ability to work in a fast-paced environment with multiple projects
- Portfolio demonstrating marketing campaigns or content creation (preferred)