Job Description
Join our award-winning marketing team in Charlotte and kickstart your career in digital innovation! We're seeking a passionate Digital Marketing Associate to drive growth through cutting-edge campaigns. You'll work alongside industry veterans to transform brands and create measurable impact in a collaborative, fast-paced environment. Perfect for recent graduates eager to apply classroom skills to real-world challenges.
Responsibilities
- Execute SEO/SEM strategies to increase organic traffic and conversions
- Manage social media channels and develop engaging content calendars
- Analyze campaign performance using Google Analytics and marketing automation tools
- Assist in email marketing campaigns and CRM management
- Conduct market research to identify trends and competitor activities
- Collaborate with design team on digital asset creation
- Track KPIs and prepare monthly performance reports
Qualifications
- Bachelor's degree in Marketing, Communications, or related field (or equivalent experience)
- Proficiency in Google Analytics, Google Ads, and Facebook Business Manager
- Basic knowledge of HTML/CSS and marketing automation platforms
- Strong analytical skills with attention to detail
- Excellent written and verbal communication abilities
- Portfolio demonstrating marketing campaign examples (school projects acceptable)
- Ability to thrive in a deadline-driven, team-oriented environment