Job Description
Oakland is a hub of innovation, and we want you to be part of the movement. Urban Pulse Marketing is looking for a driven Digital Marketing Associate to help us amplify our client's voices across the digital landscape.
This is an excellent opportunity for recent graduates or career changers eager to dive into the world of digital strategy, content creation, and analytics. You will work closely with our senior strategists to execute campaigns that drive real results for local businesses.
Responsibilities
- Assist in the development and execution of social media campaigns across platforms like Instagram, LinkedIn, and TikTok.
- Write and edit engaging blog posts, newsletters, and website copy that resonate with target audiences.
- Monitor social media trends and competitor activity to provide actionable insights.
- Support SEO efforts, including keyword research and on-page optimization.
- Track campaign performance using Google Analytics and prepare weekly performance reports.
- Collaborate with the creative team to produce high-quality visual assets.
Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent professional experience).
- Strong writing skills with a keen eye for detail and grammar.
- Familiarity with social media platforms and content management systems (CMS).
- Basic understanding of SEO principles and Google Analytics.
- Self-motivated individual with the ability to manage multiple projects in a fast-paced environment.
- Passion for Oakland’s local business community and culture.