Job Description
Join our dynamic team at Innovate Marketing Group and launch your career in the heart of Charlotte's booming tech scene! We're seeking a passionate Digital Marketing Associate to help drive our clients' growth through innovative digital strategies. This is your chance to work with Fortune 500 brands while developing cutting-edge marketing skills in a mentor-rich environment. Our collaborative culture values creativity, data-driven decisions, and professional growth – perfect for ambitious newcomers ready to make their mark!
Responsibilities
- Execute multi-channel digital campaigns across SEO, SEM, and social media platforms
- Analyze campaign performance using Google Analytics and marketing automation tools
- Create compelling content for blogs, emails, and social channels
- Manage paid advertising budgets and optimize ad spend ROI
- Conduct market research and competitor analysis
- Collaborate with design team to produce engaging visual assets
- Report on KPIs and present actionable insights
Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 0-2 years of digital marketing internship or entry-level experience
- Proficiency in Google Analytics, Google Ads, and social media platforms
- Basic knowledge of SEO principles and content marketing
- Strong written communication and storytelling skills
- Ability to interpret data and derive actionable insights
- Portfolio demonstrating marketing projects or campaigns